Singapore: Vietnamese tourism agencies and companies are joining ITB Asia 2023 – a regional leading travel trade show which is held in Singapore from October 25-27.

Ho Chi Minh City, Binh Phuoc province and Da Nang city together with tour operators and carriers also joined the annual event which sees the participation of more than 80 tourism organisations, agencies and over 1,800 exhibitors.

Ambassador Mai Phuoc Dung said the ITB Asia 2023 not only helps Vietnamese firms find cooperation partners but also learns from Singapore’s experience in organising regional and international events.

Le Truong Hien Hoa, Deputy Director of the Ho Chi Minh City Department of Tourism, said that by joining the event in Singapore, the city aims to introduce its tourism potential to the Southeast Asian market.

Singapore has been among the top 10 tourist markets of Vietnam and Ho Chi Minh City in recent years. In 2019 before the COVID-19 pandemic, Vietnam welcomed nearly 310,000 Singaporean tourists., and the figure last year was 178,861.

Poh Chi Chuan, Executive Director in charge of exhibitions and conferences at the Singapore Tourism Board (STB), said that after the pandemic, Vietnam is one of the leading tourist destinations with high growth in the region.

The tourism industries of Vietnam and Singapore are recovering and growing positively, and healthily. Culture, cuisine, and nature are among the strong factors that help make Vietnam an attractive destination for tourists not only from the region but also around the world, he said./.

Source: Vietnam News Agency